Marketing Technology

How Does Your Stack Stack Up?

It seems like the only constant in marketing today is the constant evolution of technology and applications designed to support marketing ops and advertising.  Today, you may be looking for a CRM system, tomorrow an email marketing platform or content management system.  Navigate the sea of options available with us at your side.  Our martech stack roadmap can help you identify your current gaps and plan for your future needs.  

Technology Selection & Implementation
We can work with your team to clarify requirements, identify potential solutions and facilitate the selection process for marketing technology products and solutions. Leverage our experience in data, technology and marketing to ensure your investment in marketing technology will support your business case. Need post-implementation training? Contact us. Often time, vendors expertise spans only a few layers in the stack. Our team provides deep capabilities across marketing functions, business processes and platforms. We can help you make sure your data plumbing is hooked up correctly for maximum business value and a seamless customer experience.
CRM Implementation & Customization
Too often, CRM systems fail to deliver the total value promised. The key to having CRM system that provides actionable insight, an optimal user experience and drives customer acquisition and engagement is true alignment between the CRM system and business processes. We can work with your team to identify current state gaps and design future state configuration solutions. Interested in learning how to maximize your investment in CRM? Contact us for examples of our work and case studies.
Application Development and Mash Ups
We love building, configuring and implementing applications that attract consumers, delight customers and engage employees. Add to that our admittedly nerdy fascination with data and you get acquisition and engagement apps that enhance enterprise systems and deliver data-driven insights. We would love to share with you some examples of our work - schedule an app review today.