Execution & Optimization

Bolt On Capabilities & MarTech Back Office

Today's Marketing organizations are often faced with increased performance demands and decreased operational funding. It can be difficult for smaller marketing departments to staff up for the many marketing functions required for optimal performance (SEL, SEM, Programmatic, CRM, etc.). Partner with Blueplate and augment your internal capabilities with the depth and expertise in these functional areas to maximize your marketing spend.

SEO, Content Marketing & SEM
Contract-based and as needed support for on page and off page SEO and content marketing. We provide SEO research, analysis, execution and optimization. We also offer SEM/AdWords and pay per click support including keyword research, ppc strategy, analysis, execution and optimization.
EMail Marketing Support
Need help designing and deploying email marketing campaigns? You can depend on us for a one-off campaign or to manage your email program. Using your existing platform like ExactTarget, Marketo, ConstantContact, MailChimp or any other, we can be your mail room. We can set up templates, nurture programs, subscriber lists, and CRM integration.
Programmatic & Social Support
Let us help you fine tune your targeting to make the most of dollars spent on programmatic. Shorthanded but need to maximize paid and earned social channels? Blueplate offers contract-based or as needed support for research, analysis, execution and optimization. We also provide comprehensive profiling, segmentation and buyers journey analysis to hyper-focus your programmatic and social activities.